Developing the system that connects experiences, empowers team members, and activates data to facilitate a physical land-wide game.

Extending the story with integrated technology to give new life to old Ip drive new dimensions or engagement and spark repeat visitation.

Designing experiences that foster exploration. learning, and connection to nature through hands-on activities and quests.

"Built on the power of play, the Play Pavilion introduces an immersive and intaractive "city" where vou can explore, create, and interact."

Creating mobile activations that integrate with physical event space to bring a new part of the lore to life and let it live on long after the visit.

Augmenting reflections for real time overlavs on the guests appearance and buidina their custom palette across multinlo stations.

Building games that allow the design team to validate their assumptions, tune the experience, and get a feel for the real thing early on.

Designing & developing in- store customization to create an experiential center of family fun, including dynamic personalization of room decor.

Rapidly prototyping a hand-held Spyglass using augmented reality to uncover new opportunities for existing technology.

Exploring the future of theme park food ordering fo reveal insights on feasibility, staff satisfaction, and guest habits and desires.